Project: Market and Industry Analysis: Hasbro (pdf of report)
Participants: Five person group project
Class: Marketing Management
Contribution: Co-researching and co-authoring of report and authoring and design of presentation.
Date: Spring 2006
Description: This was the first report for the first Marketing class I had. We researched and wrote a standard market and industry analysis for Hasbro and the toys and games industry. The very in-depth report is complete with company background and financial analysis, industry and competitor analysis, and demographics and trends analysis.
